Opportunity complementarity in data-driven business models
Xu, Yueqiang; Kemppainen, Laura; Ahokangas, Petri; Pikkarainen, Minna (2020-07-13)
Xu, Yueqiang
Kemppainen, Laura
Ahokangas, Petri
Pikkarainen, Minna
Aalborg University
13.07.2020
Xu, Y., Kemppainen, L., Ahokangas, P., & Pikkarainen, M. (2020). Opportunity complementarity in data-driven business models. Journal of Business Models, 8(2): 92-100. https://doi.org/10.5278/OJS.JBM.V8I2.3535
https://creativecommons.org/licenses/by-nc-nd/3.0/
© 2020 The Authors. Articles published in Journal of Business Models follow the license Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0).
https://creativecommons.org/licenses/by-nc-nd/3.0/
© 2020 The Authors. Articles published in Journal of Business Models follow the license Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0).
https://creativecommons.org/licenses/by-nc-nd/3.0/
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi-fe20201222102701
https://urn.fi/URN:NBN:fi-fe20201222102701
Tiivistelmä
Abstract
Business model literature has been focused on value co-creation and co-capture logic in understanding business models in the ecosystem. To understand the “Ex Ante” source of ecosystem-based value creation/capture, this paper proposes opportunity complementarity as a key antecedent and construct for the ecosystem-based value creation and capture in data-driven business ecosystems.
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