Mobile banking adoption: A literature review
Shaikh, A. A., & Karjaluoto, H. (2015). Mobile banking adoption: A literature review. Telematics and Informatics, 32(1). https://doi.org/10.1016/j.tele.2014.05.003
Julkaistu sarjassa
Telematics and InformaticsPäivämäärä
2015Oppiaine
MarkkinointiApplied or integration/application scholarshipMarketingApplied or integration/application scholarshipTekijänoikeudet
© Elsevier 2015. This is a final draft version of an article whose final and definitive form has been published by Elsevier.
Electronic commerce (e-commerce) continues to have a profound impact on the global
business environment,
but
technologies and applications
also
have begun to focus more on
mobile computing,
the
wireless
Web,
and mobile commerce.
Against this
backdrop, mobile
banking
(m-banking)
has emerged as
an
important
distribution channel, with
considerable
research
devoted to
its
adoption. However,
this
research
stream
has
lacked a clear
roadmap or
agenda.
Therefore,
the present
article
analyzes
and synthesizes
existing
studies
of
m-banking
adoption
and
maps
the major theories
that
researchers
have used
to
predict
consumer
intentions
to
adopt it.
The findings indicate that
the
m-banking adoption literature
is
fragmented,
though it commonly relies on
the technology acceptance model and its
modifications, revealing that
compatibility (with lifestyle and device),
perceived usefulness,
and attitude
are the most significant drivers of intentions
to
adopt m-banking services in
developed and developing countries. Moreover,
the
extant literature
appears
limited by its
narrow
focus on SMS banking
in
developing countries;
virtually
no studies
address
the
use of
m-banking applications via smartphones
or
tablets
or
consider the
consequences of
such
usage.
This study
makes
several recommendations for
continued
research in the area of
mobile
banking.
...
Julkaisija
PergamonISSN Hae Julkaisufoorumista
0736-5853Asiasanat
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https://converis.jyu.fi/converis/portal/detail/Publication/23740237
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