BUSINESS PLAN FOR BOKE INSECT RESTAURANT
Nguyen, Duc (2015)
Nguyen, Duc
Savonia-ammattikorkeakoulu
2015
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2015052810896
https://urn.fi/URN:NBN:fi:amk-2015052810896
Tiivistelmä
The economy in Vietnam has been growing quite considerably since the past two decades. Different business fields have been developed very widely and strongly such as culinary industry particularly in Ho Chi Minh City, the largest city in Vietnam. Many restaurants with various styles and cuisines are being established and invested due to the increase of customers’ demand. However, there are some areas in this business field which have not been exploited recently, for example insect food, so business opportunities are very huge for those who have interest and want to approach this new kind of food which is also an alternative protein supply for human’s diet beside common foods. Therefore, this thesis is focusing on how to establish an insect restaurant and to shortly analyze its opportunities.
The theoretical framework of this study includes several theories of business planning. Both qualitative and quantitative methods are used for doing the empirical research. An implementation plan for running an insect restaurant is provided. The analysis and the results of the research show that there are advantages and disadvantages when initially establishing and running an insect restaurant. However, this is still a newborn business so there are still many chances to develop and really make fortune in the future.
The theoretical framework of this study includes several theories of business planning. Both qualitative and quantitative methods are used for doing the empirical research. An implementation plan for running an insect restaurant is provided. The analysis and the results of the research show that there are advantages and disadvantages when initially establishing and running an insect restaurant. However, this is still a newborn business so there are still many chances to develop and really make fortune in the future.