Exploring and analyzing a risk management framework for an influential sporting event : Case: World Masters Athletics Championship - Jyväskylä, Finland
Belopol, Anastasia (2012)
Belopol, Anastasia
Jyväskylän ammattikorkeakoulu
2012
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2012111815506
https://urn.fi/URN:NBN:fi:amk-2012111815506
Tiivistelmä
Event planning was always considered a risky business, but nowadays managers in Australia and the UK developed an internationally applicable strategy towards minimizing uncertainties and threats. The purpose of this thesis was to find out how the internationally developed event risk management framework is practiced in Finland or if practiced at all.
Qualitative research method was used in this research. In order to study the research problem, case study of World Masters Athletics (WMA) Championship 2012 in Jyväskylä was chosen. Experiences of four members of the local organizing committee were collected through semi-structured in-person interviews and were later analyzed together with the event plans.
The results of this research revealed that the risk management framework has not been optimized by Finnish event management practitioners yet, basically due to the unawareness of the concept in general. Nevertheless, WMA 2012 event organizers possess the ability to anticipate risks and prevent undesirable outcomes in designing event, marketing, finance, safety and security and environmental management. In addition, several development ideas were proposed to the hypothetic future event planners how to address event risks in Finland.
Qualitative research method was used in this research. In order to study the research problem, case study of World Masters Athletics (WMA) Championship 2012 in Jyväskylä was chosen. Experiences of four members of the local organizing committee were collected through semi-structured in-person interviews and were later analyzed together with the event plans.
The results of this research revealed that the risk management framework has not been optimized by Finnish event management practitioners yet, basically due to the unawareness of the concept in general. Nevertheless, WMA 2012 event organizers possess the ability to anticipate risks and prevent undesirable outcomes in designing event, marketing, finance, safety and security and environmental management. In addition, several development ideas were proposed to the hypothetic future event planners how to address event risks in Finland.