Towards a dynamic concept of form and function in rhetorical speech on the basis of brand communication

Research output: Chapter in Book/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationSpråkets funktion
Subtitle of host publicationJuhlakirja Urpo Nikanteen 60-vuotispäivän kunniaksi - Festskrift till Urpo Nikanne på 60-årsdagen - Festschrift for Urpo Nikanne in honor of his 60th birthday
EditorsLeena Maria Heikkola, Geda Paulsen, Katarzyna Wojciechowicz, Jutta Rosenberg
Place of PublicationÅbo
PublisherÅbo Akademi University Press
Pages205-219
Number of pages15
ISBN (Electronic)978-952-12-4062-1
ISBN (Print)978-952-12-4061-4
Publication statusPublished - 2021
MoE publication typeA3 Part of a book or another research book

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