Competitiveness of Finland’s textile and fashion industry in international markets
Roschier, Solveig; Wikman, Millariia; Aaltonen, Silla; Jyrälä, Minna; Markkula, Annu (2023-03-24)
Roschier, Solveig
Wikman, Millariia
Aaltonen, Silla
Jyrälä, Minna
Markkula, Annu
Työ- ja elinkeinoministeriö
24.03.2023
Julkaisusarja:
Publications of the Ministry of Economic Affairs and Employment 2023:15Julkaisun pysyvä osoite on
http://urn.fi/URN:ISBN:978-952-327-818-9Tiivistelmä
This study set out to better understand the position and opportunities of Finland in the international competitive environment in the textile and fashion industry. The study attempts to provide more understanding on Finland’s strengths and to compile a better picture of the current developments in the industry and the potential of the Finnish knowhow in international markets.
Based on the findings, the Finnish textile and fashion industry holds keys to leverage the systems-level transition for improved competitiveness in international markets. This study identifies three main areas of competitiveness potential for Finland: 1) New material solutions, including both bio-based and recycled fibres, 2) Automated data-driven circular economy, including both automated recycling processes and better supply chain optimisation, and 3) design for sustainable textile and fashion industry, including design of recyclable and durable textiles.
The study also highlights two enabling factors, cross-boundary collaboration and sustainable brand building, that need to be strengthened to realize the competitiveness potential offered by the three areas. Potential development actions are recommended to target competence development in these fields, as they hold the key for Finland’s improved competitiveness and role as a leader in the systems-level transformation of the textile and fashion industry.
Based on the findings, the Finnish textile and fashion industry holds keys to leverage the systems-level transition for improved competitiveness in international markets. This study identifies three main areas of competitiveness potential for Finland: 1) New material solutions, including both bio-based and recycled fibres, 2) Automated data-driven circular economy, including both automated recycling processes and better supply chain optimisation, and 3) design for sustainable textile and fashion industry, including design of recyclable and durable textiles.
The study also highlights two enabling factors, cross-boundary collaboration and sustainable brand building, that need to be strengthened to realize the competitiveness potential offered by the three areas. Potential development actions are recommended to target competence development in these fields, as they hold the key for Finland’s improved competitiveness and role as a leader in the systems-level transformation of the textile and fashion industry.