User-centred Mobile Augmented Reality application’s concept evaluation. Case: Freshman App
Nguyen, Nguyen (2019)
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2019053113728
https://urn.fi/URN:NBN:fi:amk-2019053113728
Tiivistelmä
Mobile Augmented Reality applications have been making its impact on how people interact with the virtual and real worlds using their smartphones. Some of the most famous examples of good design MAR applications are entertaining applications such as Pokémon Go or Snapchat. However, the technology’s potential can go beyond entertainment to create impact in different areas, such as education and training. In order to design a good MAR application for users, the application should be user-centric; hence, the need for the study of how to apply User-Centric Design approach to a MAR application for positive user emotional engaging.
In this thesis, the case subject is a MAR application called Freshman app which was commissioned by Haaga-Helia’s BITe programme. The objective is to collect new and useful information for the thesis’s research topic and research questions about the practise of user-centred design approach, emotional design and concept evaluation when developing Freshman App. The thesis author studied and applied a combination of the two methods: literature review and qualitative research. The literature review is the research method that researchers used for scanning existing knowledge about the research topic area. The literature review about the thesis topic area helps the thesis author in the process of finding answers for the main research question: “How can the user-centred design (UCD) methodologies help to design an emotional MAR application?” The qualitative research is the primary research of the thesis project, which is the implementation of qualitative data collection and analysis during the case project. The qualitative data will provide the answers for the thesis author’s sub question: “What are the students’ emotional engagement and feedback about the Freshman app’s concept that was created using the UCD approach?” The thesis research will act as an example case study and future references of how to apply UCD methodologies and emotional design study to the designing and evaluating of a MAR application concept. The final discussion about the thesis topic, which is UCD approach in a specific MAR application’s concept development and evaluation, is that based on the users’ feedback, the approach indeed has practical benefit and usefulness to the Freshman application development.
The product-based thesis contains the introduction of the thesis, the case project in chapter 2, the thesis's research methods in chapter 3, the thesis author’s literature review in chapter 4 and the results of the thesis author's implementation of studied knowledge and professional skills in chapter 5. Chapter 6 includes the user tests' data collation and the thesis author’s data analysis as the findings for the research questions. Chapter 7 contains the thesis author's further discussion about the future development of the Freshman app for BITe programme using the practice of UCD approach in MAR design.
In this thesis, the case subject is a MAR application called Freshman app which was commissioned by Haaga-Helia’s BITe programme. The objective is to collect new and useful information for the thesis’s research topic and research questions about the practise of user-centred design approach, emotional design and concept evaluation when developing Freshman App. The thesis author studied and applied a combination of the two methods: literature review and qualitative research. The literature review is the research method that researchers used for scanning existing knowledge about the research topic area. The literature review about the thesis topic area helps the thesis author in the process of finding answers for the main research question: “How can the user-centred design (UCD) methodologies help to design an emotional MAR application?” The qualitative research is the primary research of the thesis project, which is the implementation of qualitative data collection and analysis during the case project. The qualitative data will provide the answers for the thesis author’s sub question: “What are the students’ emotional engagement and feedback about the Freshman app’s concept that was created using the UCD approach?” The thesis research will act as an example case study and future references of how to apply UCD methodologies and emotional design study to the designing and evaluating of a MAR application concept. The final discussion about the thesis topic, which is UCD approach in a specific MAR application’s concept development and evaluation, is that based on the users’ feedback, the approach indeed has practical benefit and usefulness to the Freshman application development.
The product-based thesis contains the introduction of the thesis, the case project in chapter 2, the thesis's research methods in chapter 3, the thesis author’s literature review in chapter 4 and the results of the thesis author's implementation of studied knowledge and professional skills in chapter 5. Chapter 6 includes the user tests' data collation and the thesis author’s data analysis as the findings for the research questions. Chapter 7 contains the thesis author's further discussion about the future development of the Freshman app for BITe programme using the practice of UCD approach in MAR design.