Fiseability study of nepalese fast food and restaurants in Tampere region
Gurung, Suraj Kumar (2018)
Gurung, Suraj Kumar
Centria-ammattikorkeakoulu
2018
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2018122322837
https://urn.fi/URN:NBN:fi:amk-2018122322837
Tiivistelmä
The main purpose of this academic thesis writing was to create a feasibility research for a Nepalese fast food and restaurant. These days, Finland is becoming more and more diverse in field of varieties of fast food and restaurant businesses from all over the world. People love the new taste of different ethnicities and demand is rising. Due to the fact that most of the European food taste are being less with spice and hotness, the spicy taste of Nepalese food has a great opportunity to fit into the Finnish market.
The main objective of this business plan and thesis was to provide a detail information about introducing this type of a Nepalese fast food start-up in which includes guide to register different forms of business, strategic planning and a solid market research. Similarly, A survey was conducted among 60 partici-pants to understand the consumer’s preferences on Nepalese fast food and other factors affecting their buying decisions. Half of the participants were Finnish and half were non-Finnish residents. This sur-vey was conducted through emails mostly.
In the same way, I researched and included all the information about the demand and supply of such an industry type and also the business strategy and a marketing plan needed for this thesis. The main theme of the business plan was customer satisfaction, finding and fulfilling the right spot of niche business area.
The main objective of this business plan and thesis was to provide a detail information about introducing this type of a Nepalese fast food start-up in which includes guide to register different forms of business, strategic planning and a solid market research. Similarly, A survey was conducted among 60 partici-pants to understand the consumer’s preferences on Nepalese fast food and other factors affecting their buying decisions. Half of the participants were Finnish and half were non-Finnish residents. This sur-vey was conducted through emails mostly.
In the same way, I researched and included all the information about the demand and supply of such an industry type and also the business strategy and a marketing plan needed for this thesis. The main theme of the business plan was customer satisfaction, finding and fulfilling the right spot of niche business area.