Influences of seasonality on employee motivation and work wellbeing – Case Rukakeskus Ltd
Tuominen, Erika (2017)
Tuominen, Erika
Haaga-Helia ammattikorkeakoulu
2017
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201704014029
https://urn.fi/URN:NBN:fi:amk-201704014029
Tiivistelmä
Tourism industry is growing in Finland, and this together with four different seasons, means there will be more seasonal and part time employees. Wellbeing is a trend nowadays, and there are plenty of studies about wellbeing at work in general, and how it is linked to company success. Still, there is no research how seasonality might influence on employees’ wellbeing.
The objective of this bachelor thesis is to understand employee motives in seasonal job, and to improve their work motivation and work wellbeing. This research evaluates how seasonality in general influence employee motivation and wellbeing, and how employees experience seasonal work.
Rukakeskus Corporation, which is one of the leading tourism companies in Finland, commissioned this research. Rukakeskus is in charge of the slope operations in Ruka ski resort, and it’s mainly operating during winter seasons. Rukakeskus hires around 150 seasonal employees every winter.
The used research method was qualitative, and the information was gathered through theme-centered interviews in February 2017. The respondents were seven seasonal employees, who were randomly chosen from different units of Rukakeskus.
As a result, Rukakeskus employees had very similar answers yet they were working in different tasks. The employees were mostly motivated by passion for skiing or snowboarding, not by job itself. Also feeling of freedom was attracting employees in seasonal job. Some improvement ideas what Rukakeskus could do for better work wellbeing was, to focus on recruitment process, give more practical job oritentation, have more open communication, and support employees self-management.
The objective of this bachelor thesis is to understand employee motives in seasonal job, and to improve their work motivation and work wellbeing. This research evaluates how seasonality in general influence employee motivation and wellbeing, and how employees experience seasonal work.
Rukakeskus Corporation, which is one of the leading tourism companies in Finland, commissioned this research. Rukakeskus is in charge of the slope operations in Ruka ski resort, and it’s mainly operating during winter seasons. Rukakeskus hires around 150 seasonal employees every winter.
The used research method was qualitative, and the information was gathered through theme-centered interviews in February 2017. The respondents were seven seasonal employees, who were randomly chosen from different units of Rukakeskus.
As a result, Rukakeskus employees had very similar answers yet they were working in different tasks. The employees were mostly motivated by passion for skiing or snowboarding, not by job itself. Also feeling of freedom was attracting employees in seasonal job. Some improvement ideas what Rukakeskus could do for better work wellbeing was, to focus on recruitment process, give more practical job oritentation, have more open communication, and support employees self-management.