Growth and Development Opportunities for the Finnish Snow & Ice Industry in Preparation for the 2022 Beijing Winter Olympics : An Introduction to the Chinese Snow & Ice Market and Doing Business The China Way
Miettunen, Valtteri (2016)
Miettunen, Valtteri
Metropolia Ammattikorkeakoulu
2016
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2016113018347
https://urn.fi/URN:NBN:fi:amk-2016113018347
Tiivistelmä
The purpose of this thesis is to introduce, discuss and evaluate the opportunities of growth for the Finnish Snow & Industry brought upon it by the future Winter Olympic Games in Beijing, China in 2022. The selection of China as the host nation for the Winter Games will during the years to come create unprecedented opportunities for growth in the country, as the Chinese government has published plans to introduce winter culture and winter sports to some 300 million Chinese nationals, a number which will continue to grow as public knowledge of winter culture and related activities spreads.
In addition to discussion on the growth opportunities themselves and measures to be taken in order to take advantage of said opportunities, various other topics related to doing Business in China, from cultural and professional perspectives are included. The research for this thesis was conducted through means qualitative research and analysis, supported by a case study and application of written works on business theory in addition to analysis of Chinese business culture, foreign trade and other topics.
During the research process concerning certain topics discussed in this thesis the writer utilised connections built during his work placement period and cooperated and communicated with Finnish and Chinese professionals of the field. The cooperation presents itself within this thesis in the form of interviews and other display methods.
In addition to discussion on the growth opportunities themselves and measures to be taken in order to take advantage of said opportunities, various other topics related to doing Business in China, from cultural and professional perspectives are included. The research for this thesis was conducted through means qualitative research and analysis, supported by a case study and application of written works on business theory in addition to analysis of Chinese business culture, foreign trade and other topics.
During the research process concerning certain topics discussed in this thesis the writer utilised connections built during his work placement period and cooperated and communicated with Finnish and Chinese professionals of the field. The cooperation presents itself within this thesis in the form of interviews and other display methods.