Graphic Design Business : Essentials to Focus Upon When Starting a One-Person Graphic Design Business
Wilhelmsson, Miska (2013)
Wilhelmsson, Miska
Tampereen ammattikorkeakoulu
2013
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2013052811303
https://urn.fi/URN:NBN:fi:amk-2013052811303
Tiivistelmä
The purpose of this thesis is to seek to answer the question ‘What are the key elements to focus upon and keep in mind when starting a one-person graphic design business?’ The chosen method of research is a literature review combined with a case study implemented by the author, as a graphic designer seeking to successfully start their own design business.
The literature review identified nine main headings, to answer the thesis question. The headings were as follows: company brand, legal papers and accountant, working environment, discipline and working habits, professionalism, communication, pricing, continual learning and networking, and personal side project.
The ensuing case study, sought to implement these aspects that were identified in the literature review. The elements identified were found applicable and useful in the case study of starting and running a one-person graphic design business.
It was concluded, that the nine headings resulting from the literature review – although others could be identified – serve as a helpful and important guide to focus upon when starting and running a successful one-person graphic design business.
The literature review identified nine main headings, to answer the thesis question. The headings were as follows: company brand, legal papers and accountant, working environment, discipline and working habits, professionalism, communication, pricing, continual learning and networking, and personal side project.
The ensuing case study, sought to implement these aspects that were identified in the literature review. The elements identified were found applicable and useful in the case study of starting and running a one-person graphic design business.
It was concluded, that the nine headings resulting from the literature review – although others could be identified – serve as a helpful and important guide to focus upon when starting and running a successful one-person graphic design business.