Helsinki City Tourist Information in the near future : The expectations of the stakeholders
Somero, Mari (2012)
Somero, Mari
HAAGA-HELIA ammattikorkeakoulu
2012
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2012121018932
https://urn.fi/URN:NBN:fi:amk-2012121018932
Tiivistelmä
The aim of this thesis is to study what expectations the stakeholders of Helsinki City Tourist Information have for the roles and services of the office within the following 2-4 years. The purpose is also to find out how the services of Tourist Information need to be developed to better meet the changes in people's travel patterns and the technology development in the future.
The theoretical framework of this thesis presents the phenomena and trends affecting the travel patterns of tourists and the demand and use of tourist information service online and physically in the travel destinations. It also examines the changes in the roles of Destination Management Organizations and their tourist information centers.
The empirical part of the thesis consist of 8 interviews with 9 representatives of Tourist Information stakeholders. The data analysis was influenced by the grounded theory method but the data collections based on the theoretical framework.
The results of the study show that there is no need for radical changes in the roles and tasks of Tourist Information. In the near future the tourist information services need to be available where tourists move and the information must be objective but tailored to the needs of the individual visitors. Various tourism products should be supplied in the premises of Tourist Information and the office is expected to share its expertise and knowledge on actual tourism matters in Helsinki for its stakeholders too.
The theoretical framework of this thesis presents the phenomena and trends affecting the travel patterns of tourists and the demand and use of tourist information service online and physically in the travel destinations. It also examines the changes in the roles of Destination Management Organizations and their tourist information centers.
The empirical part of the thesis consist of 8 interviews with 9 representatives of Tourist Information stakeholders. The data analysis was influenced by the grounded theory method but the data collections based on the theoretical framework.
The results of the study show that there is no need for radical changes in the roles and tasks of Tourist Information. In the near future the tourist information services need to be available where tourists move and the information must be objective but tailored to the needs of the individual visitors. Various tourism products should be supplied in the premises of Tourist Information and the office is expected to share its expertise and knowledge on actual tourism matters in Helsinki for its stakeholders too.