The effects of product attributes on multi-channel online strategies in home furnishing industry - Case Onoma Shop

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School of Business | Master's thesis
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Date
2008
Major/Subject
Mcode
Degree programme
Language
en
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Keywords
vähittäiskauppa, verkkokauppa, internet, kalusteet, huonekaluteollisuus, sisustus, tuoteryhmäjohtaminen
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