Visibility of work: how digitalization changes the workplace

Loading...
Thumbnail Image
Journal Title
Journal ISSN
Volume Title
Conference article in proceedings
This publication is imported from Aalto University research portal.
View publication in the Research portal
View/Open full text file from the Research portal
Date
2018
Major/Subject
Mcode
Degree programme
Language
en
Pages
10
5075-5084
Series
Proceedings of the 51st Hawaii International Conference on Systems Sciences (HICSS 2018)
Abstract
Digitalization is rapidly reshaping our workplaces, as digital technologies often change individual’s work and collective work practices in significant but unpredictable ways. In this paper, we look at how digitalization changes the nature of work regarding work visibility, and examine this in the context of business-to-business (B2B) sales work. We report on a single case study using a practice approach to examine B2B sales work in a small SaaS company. Our findings show how the visibility of B2B sales work changes due to digitalization, increasing the visibility of work in relation to co-workers while decreasing it in relation to customers. Based on these findings, we discuss the complex tradeoffs in making work visible to different audiences and the gradual and constructed nature of work visibility.
Description
Keywords
digitalization, practice approach, sales work, work visibility
Other note
Citation
Timonen , H & Vuori , J 2018 , Visibility of work: how digitalization changes the workplace . in Proceedings of the 51st Hawaii International Conference on Systems Sciences (HICSS 2018) . Hawaii International Conference on System Sciences , Honolulu, HI , pp. 5075-5084 , Annual Hawaii International Conference on System Sciences , Waikoloa Village , Hawaii , United States , 03/01/2018 . https://doi.org/10.24251/HICSS.2018.634