Food for thought – Analyzing the customer journey in a sustainability-driven platform business start-up (Case: ResQ Club)
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Journal Title
Journal ISSN
Volume Title
School of Business |
Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Author
Date
2018
Department
Major/Subject
Mcode
Degree programme
Entrepreneurship and Innovation Management
Language
en
Pages
100 + 20
Series
Description
Thesis advisor
O'Shea, GregoryKibler, Ewald
Keywords
sustainable entrepreneurship, platform business, food waste, customer experience, customer journey, customer journey mapping