Projecting brand authenticity to tackle on counterfeit furniture

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Journal ISSN
Volume Title
School of Arts, Design and Architecture | Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Location:
P1 OPINNÄYTTEET D 2017 Pulli
Date
2017
Major/Subject
Mcode
Degree programme
Collaborative and Industrial Design
Language
en
Pages
80
Series
Description
Supervisor
Person, Oscar
Thesis advisor
Person, Oscar
Keywords
counterfeiting, authenticity, branding, images, cultural strategy
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Citation